Onboarding

What happens after you sign.

From your payment to your first bookings: every step, what we do, what we need from you, and what to expect in your first 90 days.

Sign & payDay 0
Onboarding callSame day
Your strategyOn the call
We buildWithin 7 days
LaunchLaunch call
GrowMonth 1 onwards

Signing with a new agency shouldn't feel like a leap into the unknown. Here's exactly what happens from the moment you say yes, so you know what we're doing, what we need from you and when to expect results.

1
Day 0

Sign the agreement and make your payment

Once you've decided to go ahead, we send over your agreement to sign and your payment link. As soon as the payment is through, we book your onboarding call. It can happen straight away, the same day.

What we do

  • Send your agreement and payment link
  • Book your onboarding call at a time that suits you

What we need from you

  • Sign the agreement
  • Make your payment
2
Same day

Your onboarding call

This is where we get to know your clinic properly. We set up access to everything we need and agree which treatments to advertise and at what price.

What we do

  • Connect to your Meta ad account so we can run ads on your behalf
  • Learn what makes your clinic different: your story, your results, your practitioners
  • Collect your clinic details, prices and policies to train our booking team

What we need from you

  • Access to your Meta (Facebook and Instagram) ad account
  • Your clinic information: prices, address, practitioners, what makes you stand out
3
On the onboarding call

Your strategy, built from 250+ clinics

Our marketing specialists recommend the best treatments to advertise, the price point and the offer for your clinic. These recommendations aren't guesses. They come from the results we've tracked working with over 250 clinics across the US, UK and Ireland, so we already know which treatments, prices and offers bring in bookings.

What we do

  • Recommend the best treatments to advertise for your area
  • Advise on price points and offers that convert
  • Plan your first campaigns
4
Within 7 days of onboarding

We build your ads and landing pages

You share your photos and videos in a Google Drive folder we set up for you. We use them to make ads that look and sound like your clinic, not a generic template. Within seven days of your onboarding call, we send your ads and landing pages over for you to review.

What we do

  • Create educational video ads around what makes your clinic different
  • Build a landing page for each treatment
  • Train our booking team on your treatments and clinic
  • Send everything to you for review

What we need from you

  • Photos and videos uploaded to your Google Drive folder
  • Feedback on the ads and pages we send
5
Launch call

We launch together

On the launch call we walk you through your ads and landing pages, make sure everything works on the tech side, and set clear expectations for the first few weeks. We also get access to your booking system so our team can book patients straight into your diary.

What we do

  • Show you the final ads and landing pages
  • Check all the tech is working
  • Set expectations for the first 90 days
  • Set up a database reactivation campaign if you'd like one

What we need from you

  • Access to your booking system
  • Your client list, if you'd like a reactivation campaign (optional)
6
Go live

Ads go live, and your past clients hear from you

Your ads go live and our team starts calling every new enquiry within minutes, taking a prepayment and booking patients into your diary. If you've shared your client list, we also text your past clients to bring them back in. That's usually where your very first bookings come from, often before the ads have fully warmed up.

What we do

  • Run and monitor your ads every day
  • Call every lead within minutes and take prepayment
  • Text your past clients to rebook them
  • Update your tracking sheet so you see every booking

What to expect in your first 90 days

We'd rather be honest with you than promise the moon. The first few weeks are about testing and learning; the real momentum comes after that.

Testing
Usually doubles
Optimising
Month 1First bookings in weeks one to two. The first two to three weeks are the slowest while we test ads and angles. We aim to break even.
Month 2With a month of data behind us, results usually double.
Month 3 onwardsWe keep optimising: new ads, new offers, new treatments.

Illustration of the typical pattern, not a forecast. Every clinic is different.

7
After 90 days

Review, then scale what works

At the end of your first 90 days, we sit down together and look at the results. We make sure everything is profitable for you. When it is, the next step is simple: put more into the ads that are working, and add new campaigns or locations.

Throughout, we never stand still. We test new ads, change offers, try new treatments and keep improving your results.

Some of our clinics started with one account and now run campaigns for three or more locations.Dr Grace Hula, G&M Healthcare, grew from one clinic to several locations with ITH.

Your checklist

Everything we'll ask you for, in one place. Most of it takes a few minutes.

Signed agreement and payment
Access to your Meta (Facebook and Instagram) ad account
Your clinic information: prices, practitioners, address and what makes you different
Photos and videos in your Google Drive folder
Access to your booking system
Your client list for a reactivation campaign (optional)

Ready to get started?

Book a call and we'll go through your clinic, the treatments we'd advertise and what your first 90 days could look like.